The consumption patterns of the residents of Agartala have
evolved considerably since the expansion of the city and the corresponding rise
in population; previously, major consumption took place once a year, during
Durga puja, while during the rest of the year consumption took place largely
only for special occasions like marriages and birthdays. Nowadays shopping has
become fashionable for everyone in Agartala.The opening of the city center,
malls had increased the demand of purchasing goods to the people here.
The buying is decided and the instances of impulse buying
are moderately high as compared to the past decades. The city center is a
substitute for a mall, another is the Battala supermarket which is also one of
the main hub of markets of Tripura. Brands like Titan, Fastrack, Reebok, John
Player, Lee,Adidas, Puma, Nike, Levis had opened.National Highway 8 , connects
Agartala to Assam and the rest of India by road, also known as the lifeline of
Tripura. The highways (NH44, NH 44A) connect Agartala with Silchar
(317 km), Guwahati (599 km), Shillong (499 km), Dharmanagar
(200 km) and Aizwal (443 km). A bus service connects it to Dhaka
(150 km).
Agartala is well connected by road to other parts of Tripura
state. National Highway 44 has been extended to the south, thus improving the
road connectivity between Agartala and south Tripura. Buses, Jeeps, Trekkers
and SUVs are the most common public carriers, and cars and vans are
usually used for private hire. The highway passes through hilly terrains,
while travelling from the city towards the North one can experience the
lavishing and lush green Baramura Hill Range, Atharamura Hills and the
Longtharai Hills and while moving towards the South Debatamura Hills can
be seen.
Email –
sujit.das@indianchamber.net
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